Hong Leong Bank and Lombard Odier Form Strategic Alliance

This landmark Strategic Alliance sets a new benchmark for private banking in across Singapore, Malaysia and the wider region, underscores a shared vision for responsible and forward-thinking wealth management

In a move that underscores a shared vision for responsible and forward-thinking wealth management for future generations, Hong Leong Bank ("HLB”), a cornerstone of regional finance and Lombard Odier, a leading global wealth and asset manager with over 225 years of experience, are pleased to announce that HLB and Lombard Odier (Singapore) Ltd (“Lombard Odier”) have entered into a Strategic Alliance.

This collaboration represents a union of enduring legacies, each deeply rooted in a commitment to trust and a profound understanding that wealth creation and preservation is about thoughtful cultivation for generations to come. By uniting HLB’s intimate knowledge of the Asian landscape with Lombard Odier’s globally recognised expertise in sustainability and bespoke, long-term wealth and asset management, this Strategic Alliance sets a new benchmark for private banking in Singapore, Malaysia, and the region.

As a high-end international investment house with over two centuries of experience and a bespoke approach, we are pleased to form this Strategic Alliance with HLB, complementing their client offering

In conjunction with the Strategic Alliance with Lombard Odier, HLB is proud to announce its enhanced HLB Private Bank services in the region. This offering is designed to empower clients with a sophisticated and deeply personalised client experience by providing access to the combined intellectual capital of two distinguished institutions: the long-term global perspectives of Lombard Odier’s Chief Investment Office seamlessly integrated with HLB Private Bank’s insightful grasp of the Asian markets, and the unique dynamics of the region’s wealth ecosystem.

Building upon a distinguished 120-year history of helping generations of clients achieve their wealth ambitions, HLB’s deep-rooted experience has propelled its evolution into a pioneering financial institution. This allows the Bank to leverage its expertise in designing comprehensive banking solutions for a wide spectrum of customer needs. With operations firmly established throughout Malaysia, complemented by a presence in Singapore, Hong Kong, Vietnam, and Cambodia, the Bank leverages this regional network to deliver customer-centric and digitally innovative banking solutions globally.

“Our heritage is built on a foundation of trust and a deep understanding of our clients’ aspirations, which invariably extend beyond their own lifetimes,” affirms Kevin Lam, Group Managing Director and Chief Executive Officer of HLB. “Singapore, a pivotal wealth hub in a continent experiencing unprecedented growth in affluence, presents a unique opportunity. Our Strategic Alliance with Lombard Odier, an institution that shares our profound long-term perspective, allows us to elevate our Private Bank offering here. Together, we are charting a course for enduring wealth, providing our discerning clients in Singapore and the region with access to world-class expertise grounded in a shared commitment to responsibility and innovation, ensuring their legacies flourish for generations to come.”

Lombard Odier is an innovative bank for private and institutional clients seeking a tailored approach to wealth and asset management. It creates long-term, sustainable value for its clients through forward-thinking investment solutions, and is one of the world’s best-capitalised banks with a CET1 ratio of 32% and a Fitch rating of AA- (as of 31 December 2024). Lombard Odier has built an ecosystem of Strategic Alliances with local financial institutions in other markets such as Australia, Japan, Taiwan, Thailand, and the Philippines.

Read more about Lombard Odier’s sustainability alliance with Japan’s Mizuho Financial Group.

“We are increasingly seeing significant growth opportunities in the Asia domestic markets: a clear upward trajectory in the demand and appetite for tailored wealth management, and a need for banks to meet client demands in accessing global investment opportunities onshore,” said Hubert Keller, Senior Managing Partner, Lombard Odier. “Our strategy is to collaborate with leading domestic financial institutions to jointly enhance their capabilities in serving clients. As a high-end international investment house with over two centuries of experience and a bespoke approach, we are pleased to form this Strategic Alliance with HLB, complementing their client offering.”

Beyond investment acumen, the Strategic Alliance fosters a holistic approach to wealth architecture. Through bespoke advisory services, including Red Carpet Advisory, and Discretionary Portfolio Management, clients can engage in a collaborative journey where their individual aspirations and long-term objectives are not just heard, but deeply understood.

Jeffrey Yap, Managing Director and Head of Regional Wealth Management, HLB, emphasises, “This collaboration marks a pivotal moment in our pursuit of excellence in private banking particularly in sophisticated and significant markets such as Malaysia and Singapore. By integrating Lombard Odier’s global insights with our regional expertise, we are crafting bespoke wealth solutions that are not only designed for today’s complexities but are also thoughtfully constructed to secure the financial well-being of generations to come. It is about building legacies, not just portfolios.”

We believe in working with the right partners who share our vision of the future of wealth and asset management – those who complement each other’s DNA, and who bring a proven track record in the wealth management space with a deep commitment to innovation and sustainability

This Strategic Alliance represents timely initiatives designed to meet the evolving demands of a rapidly growing market. Asia-Pacific's remarkable wealth expansion, marked by a doubling of private assets and a significant influx of new High-Net-Worth Individuals (HNWIs), underscores the increasing importance of sophisticated guidance, particularly as intergenerational wealth transfer accelerates.

Vincent Magnenat, Asia Group Regional Head and Global Head of Strategic Alliances, Lombard Odier, concludes, “We believe in working with the right partners who share our vision of the future of wealth and asset management – those who complement each other’s DNA, and who bring a proven track record in the wealth management space with a deep commitment to innovation and sustainability. In HLB, we see a strong alignment on all fronts, and our Strategic Alliance is a powerful testament to our shared values. We are delighted to welcome HLB into our Ecosystem of Strategic Alliances.”

Read more about Lombard Odier and KAsset’s Alliance on Sustainability.